Writing for public relations : a practical guide for professionals
Resource Information
The work Writing for public relations : a practical guide for professionals represents a distinct intellectual or artistic creation found in Missouri University of Science & Technology Library. This resource is a combination of several types including: Work, Language Material, Books.
The Resource
Writing for public relations : a practical guide for professionals
Resource Information
The work Writing for public relations : a practical guide for professionals represents a distinct intellectual or artistic creation found in Missouri University of Science & Technology Library. This resource is a combination of several types including: Work, Language Material, Books.
- Label
- Writing for public relations : a practical guide for professionals
- Title remainder
- a practical guide for professionals
- Statement of responsibility
- Janet Mizrahi
- Subject
-
- Business writing
- Electronic books
- Electronic books
- LANGUAGE ARTS & DISCIPLINES -- Composition & Creative Writing
- LANGUAGE ARTS & DISCIPLINES -- Rhetoric
- Public relations
- Public relations
- REFERENCE -- Writing Skills
- Tweet
- blog
- brochure
- e-newsletter
- marcom
- marketing
- marketing style
- media kit
- microblog
- news release
- newsletter
- pitch letter
- press kit
- press release
- public relations
- social media
- web copy
- web writing
- website
- writing
- Business writing
- Language
- eng
- Summary
- The very nature of public relations--maintaining goodwill between an organization and its various stakeholders--requires a high degree of professionalism. This book examines the most common types of documents used in public relations and provides easy-to-follow descriptions of how to write them in a straightforward and effective manner. Each chapter focuses on a specific type of document and includes helpful samples and useful checklists for writing: Daily correspondence, News releases, Newsletters, Brochures, Media kits, Web copy, Social Media. Students studying business, marketing, public relations, or communication as well as small business owners and employees will find this practical guide vital to their efforts to promote and inform various publics about their organizations
- Cataloging source
- NYBEP
- Dewey number
- 808.06665
- Illustrations
- illustrations
- Index
- index present
- LC call number
- HF5718.3
- LC item number
- .M598 2016
- Literary form
- non fiction
- Nature of contents
-
- dictionaries
- abstracts summaries
- bibliography
- Series statement
- Corporate communication collection,
- Target audience
-
- adult
- specialized
Context
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