Key account management : strategies to leverage information, technology, and relationships to deliver value to large customers
Resource Information
The work Key account management : strategies to leverage information, technology, and relationships to deliver value to large customers represents a distinct intellectual or artistic creation found in Missouri University of Science & Technology Library. This resource is a combination of several types including: Work, Language Material, Books.
The Resource
Key account management : strategies to leverage information, technology, and relationships to deliver value to large customers
Resource Information
The work Key account management : strategies to leverage information, technology, and relationships to deliver value to large customers represents a distinct intellectual or artistic creation found in Missouri University of Science & Technology Library. This resource is a combination of several types including: Work, Language Material, Books.
- Label
- Key account management : strategies to leverage information, technology, and relationships to deliver value to large customers
- Title remainder
- strategies to leverage information, technology, and relationships to deliver value to large customers
- Statement of responsibility
- Joël Le Bon, Carl A. Herman
- Title variation
- Strategies to leverage information, technology, and relationships to deliver value to large customers
- Subject
-
- BUSINESS & ECONOMICS -- Management Science
- BUSINESS & ECONOMICS -- Organizational Behavior
- Customer services
- Customer services
- Electronic books
- Electronic books
- Marketing -- Key accounts
- Marketing -- Key accounts
- Selling -- Key accounts
- Selling -- Key accounts
- BUSINESS & ECONOMICS -- Management
- BUSINESS & ECONOMICS -- Industrial Management
- Language
- eng
- Summary
- Now more than ever, companies are faced with a critical and challenging truth. Today's customer is demanding more attention, superior service, and the expertise of a dedicated sales team. Suppliers must make dif cult choices to determine how to allocate limited resources, including which customers receive the highest level of service. Increasingly, supply side organizations are working to design and implement key account programs to meet or exceed these expectations. Key account management is a specific business strategy that involves complex sales processes, large-scale negotiations, and the
- Cataloging source
- UMI
- Dewey number
- 658.8/04
- Illustrations
- illustrations
- Index
- index present
- LC call number
- HF5438.8.K48
- Literary form
- non fiction
- Nature of contents
-
- dictionaries
- bibliography
- Series statement
- Selling and sales force management collection
Context
Context of Key account management : strategies to leverage information, technology, and relationships to deliver value to large customersWork of
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